Once Again iSatori Challenges Colorado Civil Servants to Build Their Best Bodies—and Offers to Buy Back All of Their Bodyfat for One Dollar Per Pound

[Golden, CO, April 9, 2008] Police officers, fire fighters, sheriffs, and state troopers all experience daily job stresses few can even comprehend. In addition, it's so important for each of them to be able to perform at peak capabilities. But finding the time and motivation to get into top physical condition isn't always easy.

After the amazing response for the first round of the Ultimate Transformation Challenge, which began in January, the folks at iSatori, a Colorado-based nutritional supplement and information company, and Real Solutions decided to provide yet another opportunity—along with a big dose of motivation, a plan, and a path—to help these brave individuals build stronger, healthier, and more energetic lives. And to cap it off, iSatori has once again offered to buy back all of their bodyfat lost at one dollar pound, to be donated to their charities of choice.

"Male or female, cadet, officer, sergeant, or chief. Thin and want to gain a lean, muscular physique or overweight and want to strip off unhealthy bodyfat—no matter what their current condition or who they are—we invite them to finally build the body they deserve," shares iSatori CEO Stephen Adele.

The iSatori expert team provides Colorado civil servants the opportunity to build their absolute best bodies in as little as 12 weeks, while competing for prizes to become the 911 Ultimate Transformation Challenge Champions! While the first round offered competitors a dream vacation to Las Vegas, the upcoming round offers a big cash prize.

"After speaking with the competitors, we discovered that a cash prize was even more motivating for them than the awesome vacation package, and we want to provide the greatest motivation we can, so we updated the prize package," explains iSatori co-owner and Challenge coordinator Julia Lacy-Adele.

"Our goal is to assist first responders, law enforcement officers, fire fighters, and paramedics to achieve the best physical shape of their lives," she adds.

Once the participants of the 911 Ultimate Transformation Challenge are finished, iSatori tallies up their total bodyfat and "buys it back" at a dollar per pound. Only here's the really cool part: they donate that money to the charity of choice for each civil service department. Stephen goes on to say, "The 911 Challenge offers a unique and fun way for our company to give back to our communities and their worthwhile charities."

To learn more about the second round of the 911 Ultimate Transformation Challenge, visit www.911UTC.com or call 1-866-688-7679 between the hours of 8:00 a.m. and 5:00 p.m. MST, Monday through Friday, or email iSatori anytime at info@isatoritech.com.

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